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Convention Info

Schedule of Events

WEDNESDAY, OCTOBER 22
11:00am – 6:00pm

Registration

Tucson Registration Desk

  
1:00pm – 2:30pm

BPAMA National Board Meeting, open to all members

San Luis 1 & 2

  
3:00 pm – 5:00pm

BPAMA Jobber Forum (jobber marketers only)

Salon A – D

  
Noon – 5:00pm

Business Expo set-up

Arizona Ballroom (If attending the General Session Thursday a.m., set-up should be completed on Wednesday)
5:30pm – 7:00pm

BPAMA Welcome Reception

Ania Terrace

  
DINNER On your own to enjoy Tucson
THURSDAY, OCTOBER 23
6:30am – 7:45am

Continental Breakfast

Ania Terrace

  
7:00am – 10:30am

Business Expo set-up

Arizona Ballroom

 
7:00am – 5:00pm

Registration

Tucson Registration Desk

  
8:00am – 11:30am

BPAMA GENERAL SESSION
Welcome/Chairman's Remarks with Bill Tome, President, Mark Oil Company & 2008-09 BPAMA Chairman

2008 Joint Scorecard with Bill Tome & Liza Clenchenko,Vice President Sales, East/Gulf Coast Fuels, BP>

The Convention with a Difference with John Kleine, Executive Director, BPAMA

Opening Keynote--Winning Strategies in a Tough Market with Dr. Phil Verleger, Jr.,The David Mitchell-EnCana Professor of Strategy and International Management at the Haskayne School of Business at the University of Calgary

Tucson Ballroom

  
9:45am – 10:15am

Break

Ania Terrace

  
8:00am – 11:30am

BPAMA GENERAL SESSION

Building a Sustainable Platform for Growth with J.R. Thomas, President, Midwest Fuels Value Chain, BP

BP Product Strategy with Sean Daley, Vice President Sales, Midwest Fuels, BP, and Chris Garlick, Manager, Product & Offer Development

Our Investment for Success with Bill Tome and John Kleine, Executive Director, BPAMA

Tucson Ballroom

  
11:30am – 5:30pm

Business Expo — all attendees invited

Arizona Ballroom

  
Noon – 1:30pm

Lunch on the Business Expo floor

Arizona Ballroom

  
4:00 – 5:30pm

BPAMA Hospitality Reception at the Business Expo

Arizona Ballroom

  
7:00pm

BPAMA Tucson Gala

Tucson Ballroom

  
FRIDAY, OCTOBER 24
6:30am – 7:45am

Continental Breakfast

Ania Terrace

  
7:00am – 5:30pm

Registration

Tucson Registration Desk

  
8:00am – 11:30am

BPAMA GENERAL SESSION

Guest Speaker--Consumer Trends and Attitudes with David Portalatin, Director of Industry Analysis, The NPD Group

Accelerating the Brand Through Strong Customer Offers with Sean Daley, Vice President Sales, Midwest Fuels, BP

Tucson Ballroom
9:15am – 9:45am

Break

Ania Terrace

  
8:00am – 11:30am

BPAMA GENERAL SESSION cont.

The Consumer Value Proposition with Kevin Phelan, Vice President, Marketing & Cards, BP

Investing to Win with Rob Day, President, East/Gulf Coast Fuels Value Chain, BP

Guest Speaker--Sustainable Leader with Robert Swan, OBE

Winning Strategies for 2009 with the BPAMA Leadership

Tucson Ballroom
 
11:30 – 12:45pm

Business Lunch

Arizona Ballroom

  
12:45am – 1:45

EDUCATIONAL WORKSHOPS

Your Customers' Experience Is Your Real Brand
Arizona Ballroom Salon 4 - 5

Dealer or No Deal -- Best Practices in the Dealer Business
Arizona Ballroom Salon 11 - 12

Opportunities with Loyalty -- What Works for Marketers
Tucson Ballroom Salon C - D

 
1:45pm – 2:45am

Break

Ania Terrace

  
2:000pm – 3:00pm

EDUCATIONAL WORKSHOPS

Show Me the Money
Arizona Ballroom Salon 4-5

PCI: Protecting Your Customers' Payment Card Data -- How It's Changing the Way YOU Do Business
Arizona Ballroom Salon 11 - 12

Opportunities with Loyalty -- What Works for Marketers (repeat)
Tucson Ballroom Salon C - D

 
3:00pm – 3:15pm

Break

Ania Terrace

  
3:15pm – 4:15pm

EDUCATIONAL WORKSHOPS

Show Me the Money (repeat)
Arizona Ballroom Salon 4 - 5

Dealer or No Deal - Best Practices in the Dealer Business (repeat)
Arizona Ballroom Salon 11 - 12

Vote Fleet! Winning Ways to Increase Revenue & Decrease Costs
Tucson Ballroom Salon C - D

 
4:15pm – 4:30pm

Break

Ania Terrace

  
4:30pm – 5:30pm

TOWN HALLS WITH BP US FUELS LEADERSHIP

East/Gulf Region
Arizona Salons 3 - 5

Midwest Region
Arizona Salons 8 - 10

 
7:00pm – 10:00pm

BPAMA Member Celebration Dinner and Entertainment

Tash Terrace

  


AGENDA CONTENT

The BPAMA is the voice of marketers that elevates the BP brand and BP marketers to best in class by working with:

  • BP
  • BPAMA’s National Board of Directors
  • Supply Advisory Committee
  • Marketing Advisory Committee
  • Strategy Advisory Committee
  • Other special customer forums

Together, we have brought BP and its marketers the benefits of:

  • Product fuels strategy
    • Launch of Invigorate
    • Distillate strategy development
  • Loyalty program development
  • Image refresh program
  • Demand Forecasting
  • CommLinx improvements
  • Fleet card marketing
  • Supply reliability

The 2008 convention will offer the tools you need not only to survive, but to thrive in today’s challenging economic climate.

  • BP products and offers that support your business
    • Product strategy: Invigorate and distillate
    • Loyalty
    • Franchising
    • am/pm offer
  • Strength through our associations with one another
    • Power of marketers’ ideas to improve business
    • Power of collaboration
    • Power of initiation
  • Networking best practices
    • How are others excelling in today’s tough economic climate?
  • External education focusing on:
    • Skill development
    • Dealer networks
    • Loyalty programs
    • Power of Interaction
    • Managing cash flow
    • PCI Implementation
  • Economic and consumer-focused forum