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Who can join BPAMA?
Is there a cost to become a member?
Why should I become a member?
What happens at the annual convention and trade show?
How is BPAMA financially supported?
Who manages BPAMA operations?
Who is on the National Board of Directors?
What are the advisory committees and what do they contribute?
How often do members meet?
What specific achievements has BPAMA contributed to enhance its members' businesses?
How are issues or concerns raised?
How does BPAMA benefit BP?
Where are the BPAMA offices located?
How can I become a member?
Who can join BPAMA?
BPAMA is comprised of jobber members, affiliate members and BP as associate member. Jobber members include any BP branded jobber. Affiliate members are vendors who offer products and services to BP petroleum marketers.
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Is there a cost to become a member?
BPAMA is a non-profit organization supported through membership dues. Annual dues are based on each marketer's light oil volume. Affiliate members (vendors) pay a set fee on an annual basis. BP contributes annually to the organization through a communications grant. View membership dues table.
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Why should I become a member?
BPAMA provides marketers a unique forum for direct communication to ask questions, raise issues and concerns, and make recommendations to BP senior management. Unlike many oil company jobber relationships, BPAMA is managed by jobbers, not BP. In addition, BPAMA keeps members informed about industry challenges, opportunities and business enhancing programs through its annual convention and trade show and workshop sessions. Vendors find membership beneficial for the access to BP jobbers and BP management and the business building opportunity that it affords.
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What happens at the annual convention and trade show?
The annual convention and trade show, hosted in a different city each year, is a three day event where members learn about BP programs and initiatives, trends from industry experts, and BP's strategic direction directly from senior executives. Workshops are offered in smaller group sessions where marketers learn about specific areas of interest such as new technologies, convenience retailing, asset management and customer loyalty programs. Jobber panels provide members with a unique experience to learn from their peers about best practices and how to manage competitive pressures. In addition, over 80 vendors participate in a trade show showcasing their latest products and services. Jobbers and vendors rate this convention as one of the best and most productive in the industry.
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How is BPAMA financially supported?
BPAMA is a non-profit, tax-exempt entity that operates on annual dues of its membership, sponsorship of affiliate members, and an annual communications grant by BP.
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Who manages BPAMA operations?
BPAMA Executive Director John Kleine runs the day-to-day activities of BPAMA, supported by Executive Assistant Tara Setter. John has spent 40 years in the oil industry, mostly in various executive roles with Amoco. He brings considerable knowledge to the position. John reports to the five member executive committee of BPAMA's national board of directors.
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Who is on the National Board of Directors?
The national board is comprised of 31 BP branded marketers elected by BPAMA membership throughout the regions where BP markets. Each board member acts as a representative of their fellow BP branded marketers within their region. Board members come from diverse backgrounds; some operate large businesses while others run small ones. In addition to representing the general membership on the national board, several board members participate in high level advisory committees dedicated to specific aspects of the business.
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What are the advisory committees and what do they contribute?
Currently there are two national level committees: The Strategy Task Force and the Marketing Advisory Committee. Each is charged with offering advice and counsel to BP senior management on shaping marketing strategy and brand enhancing programs including advertising and promotions.
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How often do members meet?
National board meetings are held on an 'as needed' basis averaging three times per year. Regional meetings are held following each board meeting. In addition, a convention and trade show is held annually where members have the opportunity to meet and mingle with fellow marketers, vendors, industry experts, and BP senior management.
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What specific achievements has BPAMA contributed to enhance its members' businesses?
Following is a sample of recent achievements by BPAMA:
- Pricing & Supply - agreements on pricing consistency and supply reliability as well as establishing a process for answering marketers' questions
- Brand Value - Development of a strategy to increase brand value by focusing on standards of performance, promotions, advertising, and measuring the value of brand by geographic area
- Credit Card Marketing - constant evaluation of fees and actions to increase value for jobbers
- Jobber Outlet Incentive (JOI) Enhancements - a financial incentive program for new and/or modernized retail investment
- Jobber Benchmarking - a process of measuring how a business compares against other BP jobbers
- Annual Jobber Customer Satisfaction Survey - a monitoring process for measuring member satisfaction with the level of support provided by BP
- Do-It-Yourself Reimage Program - a low cost, high value way to re-image
- Credit and Terminal Control Management - a new method of evaluating credit limits and linking with the distribution terminals
- Input into the development of programs and strategies for advertising, EPOS, credit card, and the portal
- Branded Jobber Contract Updates
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How are issues or concerns raised?
The BPAMA National Board of Directors serves both as a resource to get questions answered and as an effective voice in framing issues with facts in a way to reach decisions in a timely manner. Prior to each national board meeting, BPAMA contacts jobber members to ascertain issues and concerns currently impacting business. These items are then incorporated into the agenda for the meeting.
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How does BPAMA benefit BP?
Just as BPAMA is a forum for jobbers to discuss issues of importance with BP management, BP looks to BPAMA as the collective voice of jobbers on programs, policies and strategic direction.
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Where are the BPAMA offices located?
BPAMA is headquartered at:
15 Lake Street, Suite 280, Savannah, GA 31411;
phone 912-598-7939,
fax 912-598-7949
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How can I become a member?
Simply click on this link to submit an application via this website and apply electronically or call Tara Setter at 912-598-7939.
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